‘Die Höhle der Löwen’ (or ‘The Lion’s Den’ in English) is a popular German TV show where aspiring entrepreneurs pitch their business ideas to a panel of successful investors, also known as the ‘lions’. Over the years, the show has featured countless entrepreneurs and their innovative products, with many going on to achieve great success.
One such success story is that of Anna and Anna-Lena from ‘Beautystreams’, who appeared on the show in 2018. Their pitch for a digital platform that connects beauty professionals with clients caught the attention of the ‘lions’, and they were able to secure a deal with two investors. After the show, their business grew exponentially and they were able to secure even more investment. Today, ‘Beautystreams’ is a leading platform in the beauty industry with a large and loyal customer base.
Another inspiring story is that of Georg and Jan from ‘Scuddy’, who presented their foldable electric scooter on the show in 2014. After securing investment and guidance from one of the ‘lions’, their product became a huge success in Germany and even expanded globally. They have since gone on to launch other successful products and have become well-known entrepreneurs in the tech industry.
These are just two of the many stories